Andy Roddick Foundation’s PASSIONS MAKE YOU, YOU

Insight: After school programs and extra curricular activities aren’t seen as essential.

Big Idea: Encourage parents to support their children’s passions by reminding them that passions make you, you.

AD & CW : Danah Fakhreddine (me)

WINNER: 2021 AUSTIN ADDYs - Silver, Outdoor & Transit Advertising Campaign